By looking at examples of effective college websites, you can gather inspiration for your own site and develop an equally impressive digital presence. However, beginning your website design journey can be difficult when you don’t know where to start. To meet the needs of your different audiences and boost your online visibility, you’ll need to invest time and energy into building a captivating website. Plus, a comprehensive site should help current members of your college community, like staff and undergraduate students, find important resources and learn about upcoming events. From drawing in new students to apply to your institution to encouraging alumni to donate, a well-designed website can help your school continue to deliver a world-class academic experience. Your college needs a strong digital presence to effectively meet its mission. When prospective students navigate to your college’s website, what type of experience are they met with? Do they land on a generic site that feels disconnected from your college’s brand and is complicated to navigate? Or, are they met with an authentic digital experience that immediately welcomes them into your college’s community and makes it easy to learn more?